Synthesis & Plan

Coca-Cola has been an American icon since its inception in 1886. I know this because of the first blog post highlighting the history of the company. I also learned about the either amazingly strategic or total failure that was New Coke. I enjoyed reading about the new coke machine that was designed by a company that when its not making cola machines it makes Ferrari's. I hope to learn more about what the future of coca-cola looks like. What new drinks, business ventures, and marketing strategies are in store for coca-cola.